Mr Rajesh from Sitapur, Uttar Pradesh, is our superhero turned Micro-Entrepreneur.

He procures pure milk from nearby dairy farmers. He ensures that farmers have Hallikar breed cows while onboarding them and performs in-house testing on every batch of milk to ensure that it is not adulterated with water or other additives. He is also responsible for maintaining the right flow, temperature, and speed of the traditional bilona method. While running his micro-processing unit with Urvee, he is able to empower 3150+ farmers across 8 villages.